Two firsts for Twitter today as the social network becomes more like a media company. First, it aired its first TV spot during today's Pocono NASCAR race. It shows racer Brad Keselowski snapping a photo from inside his car on an iPhone, then the slogan, "See what he sees," followed by the web URL: Twitter.com/#NASCAR. Twitter's Omid Ashtari, who heads up sports and entertainment, confirmed it was Twitter's first TV commercial...
Thursday, June 14, 2012
Twitter airs first TV spot, debuts curated hashtag at NASCAR race
Two firsts for Twitter today as the social network becomes more like a media company. First, it aired its first TV spot during today's Pocono NASCAR race. It shows racer Brad Keselowski snapping a photo from inside his car on an iPhone, then the slogan, "See what he sees," followed by the web URL: Twitter.com/#NASCAR. Twitter's Omid Ashtari, who heads up sports and entertainment, confirmed it was Twitter's first TV commercial...
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